Bugaboo New Parent Discounts

Is there a Bugaboo discount code? Cubbi members get 10% off full price Bugaboo products and 5% off outlet products including pushchairs and accessories. Join free, verify that you’re expecting or a parent, and unlock it in the app.

Updated 5 Nov 2026

Got questions before you buy? Here's what parents most often ask us about Bugaboo, from when to find the best price to whether it's worth the investment.

When does Bugaboo have a sale?

Bugaboo's biggest sale is usually Black Friday, and newsletter subscribers get early access. Outside the sales, the Bugaboo Outlet has older models and colours at reduced prices all year round. Your Cubbi discount works whenever you're ready to buy, so you don't have to wait for a sale to save.

Is a Bugaboo worth the money?

Bugaboos cost more than many pushchairs, but they're built to last from birth to around four years, and replacement parts are easy to buy. They also hold their value well second-hand, so you can get some of your money back when you're done. Add a Cubbi discount and a 100-day trial, and it's a lot less of a gamble.

Our top picks

  1. Bugaboo Fox 5 Renew (Best for all-terrain)

    Bugaboo Fox 5 Renew (Best for all-terrain)

    10% OFF

    Bugaboo’s flagship pushchair, built for everything from city pavements to muddy parks. Large all-terrain wheels and full suspension give a smooth ride, and it comes with a carrycot from birth and a seat that faces either way as your baby grows. The 2025 Renew update brought a redesigned carrycot and sleek black details. It’s suitable from birth to around four years.

    Pros
    • smooth ride on any terrain
    • big 10kg basket
    • lots of colour combinations to make it your own
    Cons
    • heavy and bulky when folded
    • two-handed fold
    • a premium price but works out well on cost per use
  2. Bugaboo Dragonfly Plus (Best for City Living)

    Bugaboo Dragonfly Plus (Best for City Living)

    10% OFF

    A compact city pushchair that folds with one hand, with the seat facing either way or the carrycot still attached. The Plus version adds extra padding, a bigger UPF50+ canopy and a taller seat for toddlers. Car seat adapters for the main brands are included, so it works as a travel system. It’s suitable from birth (with the carrycot or a car seat) to 22kg.

    Pros
    • one-hand
    • self-standing fold
    • folds with the carrycot on
    • travel-system ready
    Cons
    • not small enough for cabin luggage
    • you’ll need the carrycot or a car seat for newborns
  3. Bugaboo Butterfly 2 (Best for travel)

    Bugaboo Butterfly 2 (Best for travel)

    10% OFF

    An ultra-compact travel pushchair that folds in one second and is cabin-approved on many airlines. At 7.3kg it’s light enough for holidays and public transport, but the basket is still surprisingly roomy. The seat reclines flat, so it can be used from birth up to 22kg (around four years).

    Pros
    • cabin-friendly one-hand fold
    • light
    • usable from birth to around four years
    Cons
    • seat faces forward only
    • handlebar height doesn’t adjust
    • no carry strap
Pregnancy and Baby Freebies in the UK Pregnant or just had a baby in the UK? You can get free prescriptions and dental care from the NHS, money for food and a one-off grant from the government, free gift packs from parenting clubs like Boots and Emma’s Diary, and free coffees, meals and tickets with Cubbi. Top Pram Discounts Cubbi members get 5 to 10% off prams and travel systems from Stokke, Silver Cross, Ickle Bubba, Cosatto and iCandy. It’s free for expecting parents and parents of babies up to 18 months. Top Car Seat Discounts Cubbi members get 5 to 15% off car seats from Silver Cross, Maxi-Cosi, Joie, Ickle Bubba and Mamas & Papas, and every seat we feature meets the latest UK safety standard (R129 i-Size).